Every Platform is
Becoming TV.
But most brands are still using
old marketing tactics.
Make Your Brand
Binge-Worthy
Private Content Coaching & Consulting
for Founders & Creative Entrepreneurs
from a Writers Guild Award Winner
Writers Guild Award-winning creator, producer, and strategist
I help creators and founders turn your expertise
into a brand people want to binge
and a business that grows because of it.
Your Content
is Being Judged By
One Metric
Does it get viewers to binge?
Welcome to the TV-ification of social media.
You are trying to grow your business, but every platform wants brands to do one thing now: get viewers to binge.
Most brands are still using old marketing tactics. But that doesn’t build trust.
The smartest brands right now are building characters people invest in and shows people keep watching.
Because shows create repeat viewers. Repeat viewers build relationships.
This is a shift from content marketing to narrative-driven growth. And whether you are a founder or a creator, I can help you do that.
Experts don't need more random content fighting for attention.
You need a media property designed to build lasting relationships.
Earn trust.
Make sales.
FAQ
1
No. I work with founders launching new channels, founders looking to reinvent their channels, and founders / existing businesses looking to build series, events, and IP.
2
Please share your YouTube channel link (or Instagram, TikTok, or Substack account), or information on your business. For a single session, I will review 2-3 videos (on your channel, or via private link) or 1 script. If I have further questions, I will reach out before our session. You will leave the session with tactical advice. For bundles and consulting, I will do a deeper audit and work with you on a content strategy.
3
If you would like help on a signature series or show, please apply for consulting.
4
We will talk through your channel, your brand narrative, binge optimization, video guidance, and work through any specific blocks you may have. Think of it like a content diagnostic. Bundles and consulting go deeper.
5
No. There are many variables in social media content creation, content strategy, and implementation so individual results may vary.
But I do guarantee thoughtful strategic advisement. Past clients have achieved monetization, exceeded revenue goals, became trending topics, and I also strategized the biggest social media activation in AOL history for AOL and PBS. Additionally, talent I have directed have won several acting awards.
Accolades
250M+
Views...
Not just social media-proven but industry-proven.
15+ years of developing award-winning and viral content, series, and live events. Deep understanding of digital culture and trends. Strategized and led the biggest social media activation in AOL history for PBS "MAKERS: Women Who Make America" producing a viral Twitter campaign, YouTube channel, video platform, premiere at Lincoln Center, and 40 million video views. Strategized and produced the launch of Former MTV Chief Judy McGrath's YouTube-centric media brand Astronauts Wanted with some of the biggest creators on Vine.
10+ years producing NewFronts, Upfronts, and media conferences with executives from YouTube, Meta, TikTok, Snapchat, NBCUniversal, Disney, Turner, and more.
500+ creators and entrepreneurs in my Skool community
Writers Guild Award Winner, Weight
Writers Guild Award Nominee, Downsized
Named one of YouTube's Top 10 Made-for-the-Web Shows
Indie Series Award Nominee, I AM YOU
Programming Director, Emmy nominated MAKERS
Writer, Emmy winning Lizzie Bennet Diaries
Digital Producer, NBCUniversal Upfront
Producer, Digitas NewFront + many others
Executive Producer, 4As StratFest, Decisions, MPF, Sustainability Summit
Vimeo Staff Pick, Vimeo Best in Comedy Pick, Vimeo Best in Narrative Pick
Packages
Single 1:1 Session
"The Jumpstart"
$350
One 60-minute 1:1 session for tailored, strategic advice
Work through a block or challenge with specific personalized strategic solutions, such as:
Clarifying the idea behind your channel or your leading character story
Strengthening a video concept, hook, title, or thumbnail
Figuring out why your content isn’t connecting
Making one important decision before investing more time and energy
Pre-Session Channel Review
Pre-Session Review of up to 3 Videos (15 mins or less) or 1 script / storyboard
Content Production, On-Camera & Editing Guidance
Industry insights
Bundle
"The Strategy"
$2500
Three 60-minute 1:1 sessions for tailored, strategic advice
Define or fine-tune your brand's channel narrative, character, recurring themes, video structure, storytelling, and offers
Channel Audit
Content Strategy Report with strategic analysis and personalized recommendations
(1) Personalized Script Template
Leading Character Story Kit ($48 value)
Access to "Build a Binge-Worthy Brand" on-demand course ($297 value)
Storytelling, Content Production, On-Camera & Editing Guidance
Industry insights
Strategic Consulting
Apply
On-going strategic consulting for businesses and creators who drive leads from YouTube
Real-time content advisory and monthly or bi-weekly strategy sessions to turn content into clients
TV & episodic strategy
Consultation on development of signature series, IP, and show bibles
Direct support from Daryn (Monday-Friday)
Access to "Build a Binge-Worthy Brand" on-demand course ($297 value)
The Leading Character Story Toolkit to position yourself as a leading character your viewer trusts ($48 value)
Industry Insights

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